Then more and more people had web pages and they kind of became standard. Still, the page did not have to do a whole lot or contain tons of information. As long as it told who you were, listed a phone number and address, maybe with a button to click so people could contact you, you were doing alright.

Fast-forward to today and you know that it is not enough just to have a web page—you need a website. And your website can’t just sit there; it needs to be interactive and informative. And it is not enough to simply create an interactive and informative website—you also have to make sure that people know that it is there. As we noted earlier, a website is not an option anymore, it is a must-have to stay competitive. This holds true for commercial enterprises and non-profits alike.

And that is where  SEO firm Increase Visibility comes into the picture. We know that you have a lot of work to do just running your business, so we want to help you maximize your website so it can get the word out about the great things you do.

We take the time to learn about what you do and the goals you have for your internet marketing campaign. So, although we have SEO plans that we offer, we can still tailor our efforts to boost your site search engine positioning so that we can really help you increase your visibility online.

James Lisi
President
Increase Visibility

While some SEO firms will promise to get you high search engine rankings, what are you really getting? Even if they manage to raise your ranking with search engines, they may not help you to implement practices that will allow you to continually reach out to new and existing customers.

Some companies know how to play the game well enough to get you the promised results, but they do very little help you maintain those results.

Besides, you need a comprehensive approach for Your Site search engine optimization; not just a one time fix or boost in your search engine ranking. Just so you know, our client retention rate is 96%. This means that 24 out of every 25 companies that hire us continue to use our services.

An ongoing relationship with the company that works to increase your online visibility means that company really gets to know you, your business and has a deep knowledge of the kind of web traffic you generate.

We can assist you with search engine optimization, setting up a pay per click advertising program, writing press releases and increasing link popularity.

Increase Visibility has SEO plans and while all of our search marketing programs include full website optimization, we are happy to work with you to tailor a plan to suit your needs.

Even if you do not have a bricks-and-mortar store, you too have to be aware of the different ways that people use the web—

Information seekers
These are people who are online looking for facts, news and information. They may type a phrase into search engine because they are looking for some very specific information. However, if you sell a product that relates to their query, you may be able to help them and they will visit your site if they think you have valuable and useful information.

Surfers
Web surfers are hanging out and hanging ten as they peruse the web, not looking for anything in particular. When they come across your web site, if it clearly communicates a message that addresses their interests, you can get them to stop surfing and start hanging out at your website.

Navigators
Navigators are on the web with a particular destination in mind. If they know the exact name of the website, they will go right there. But if they do not, they may have to search for it, and if you come up in the list when they search you may be able to get them to your site instead. (Unless of course these navigators were looking for your site in the first place. Then you want to make sure that your site name is firmly placed in their mind so they can type it right in without wandering.)

Increase Visibility can help you snag internet users who are looking for information, surfing around to see what they can find and those who start out with a specific destination in mind. We can analyze who is visiting your site and track you current online marketing campaign so that you can see who is visiting your site and what they are doing while they are there. Take a look at our SEO plans and give us a call at 877 SEO ADVICE (877 736 2384) to disucss which plan will work best for you.

 
Sometimes other people can make things seem easy and we don’t see all the work that goes on behind the scenes. Anyone who claims to be a “natural” at Organic Search Engine Placement probably has some help. And there is nothing wrong with getting some assistance.

 
You need to run your business and you probably do not have time to continuously monitor your website’s traffic and statistics. At the same time, you know you need to improve your web traffic to bring in more of the business that you spend so much time managing.

 
This is where Increase Visibility can help. We offer comprehensive SEO plans. Not only do we provide services to help you get more business; we take the time to monitor your existing web traffic to get information on your customers’ viewing habits.

 
Some SEO firms promise yo get you lots of visitors and tell you that they will promote your site in the right places without taking the time to get to know something about you, your business and your customers.
When you let Increase Visibility analyze your  online marketing, we can help you target your efforts effectively. We look at:

 
-Page views (by hour, day, week, month, quarter, and year)
-Unique visitors (In other words, are your page views coming from the same people or from many different people? Who are your repeat customers?)
-The pages that get the most hits
-How internet users find you (Which search engine leads the most people to your site? Are people visiting you after seeing your company mentioned on someone else’s website?)
-What time of day brings the most hits?

 
Answering questions like these can make the difference between a successful and a so-so internet marketing campaign. When you know something about who is visiting, why they are visiting and when they are visiting your site, you can craft a plan to keep existing visitors coming back and find ways to bring even more people to your website. Request a free website analysis from Increase Visibility to get started.