Recently, someone on our team sent an article to a family member. When the family member replied that the video was great, our team member wrote back–what video? She was so text-focused; she hadn’t even noticed a video on the page. If you tend to ignore video as an online communication tool, it’s time to [...]
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With all the talk of social networking sites like Facebook, Twitter and LinkedIn, we do not want you to forget the importance of the (now old-fashioned) press release and all that it can do to boost Orange County SEO . Press releases are a valuable advertizing tool for promoting the products and services offered on [...]
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Those of you who have heard that there are changes coming to the SEO landscape need not panic. While it is true that very soon that it is very likely that Google and Bing may be locked in some sort of battle, what you need to do to improve Orange County SEO is not going [...]
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Those of you who read this blog regularly know that we like to talk about the importance of keywords when it comes to Southern California search engine optimization . These are the words that internet users can type in to find your business and pages on your website that mention certain products and services. Well, [...]
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A recent Advertising Age article entitled “Facebook Will Rule the Web During the Next Decade“ gave us some food for thought. Even if you do not agree with its bold prediction, the article has a bigger message: it points to the impact that social networking has had on the way we live and the [...]
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Earlier this week, we gave some advice to those of you who have followed our recommendation that you start a blog to improve Southern California SEO . Once you have started the blog, you have to put in a little work to make it an interactive forum. Engaging your customers and the general public [...]
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If you have followed the Orange County SEO advice from us and others that starting a blog is a great way to improve Orange County search engine positioning and connect with current and potential customers, you may feel disappointed if you do so and find that there are no comments on your blog. After [...]
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Earlier in the week, we told you about how one very successful businessman noted the importance of cultivating influencers. Ted Leonsis now invests in film projects and other ventures, but he started out cutting grass. He was friendly enough with one of his clients to be able to ask the man to write him a [...]
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We recently read an article in which an internet expert talked about how it is absolutely critical to review your keywords to really have success with a pay per click advertising program. And this is so very true: pay per click advertising is not one of those things you can start and leave to manage [...]
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Although someone declares that traditional media outlets are soon to be extinct every other day, they still manage to survive. But that does not mean that you can afford to ignore the face that that Southern California SEO landscape is changing, even when these dire predictions do not come true. Some people out there [...]
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